Alfrieda Street is the heart of St Albans – a vibrant destination filled with diverse, locally owned businesses, offering everything from fresh food and groceries to retail stores, personal services and dining experiences.
Why support registered businesses?
Businesses operating on Alfrieda Street are registered to trade there and must comply with strict regulations.
This ensures:
- Food is prepared according to food safety standards
- Products are legitimate and compliant
- Businesses operate responsibly within the community
When you shop with registered traders, you are helping ensure that Alfrieda Street is a safe, trusted and thriving local economy.
Important information about illegal trading
Unfortunately, illegal street trading does occur in Alfrieda Street and in its surrounds.
This includes:
- The sale of stolen goods: This is criminal activity. Buying stolen goods is against the law and can expose you to safety risks.
- The sale of unregulated food and drinks: Consuming these products can expose you to dangerous health risks.
Before you decide where to buy from, you should know that if you buy from illegal street traders, you could be:
- Putting your health and safety at risk
- Support unlawful activity
- Undermining and hurting local businesses doing the right thing
What you can do
- Choose to buy from registered businesses and shops on Alfrieda Street only
- Be aware of where your goods and food come from – just because someone is selling goods outside a shop, doesn’t not mean they are legitimately trading.
- Report suspicious or anti-social activity to Victoria Police on 131 444 or 000 for emergencies.
Shop with confidence
When you support registered businesses, you are choosing:
✔ Safety
✔ Quality
✔ Accountability
✔ Community
Help make Alfrieda Street a safe, vibrant and thriving place to be.
Shop safe. Shop smart. Support local business.
