Economic Development Strategy

Our Economic Development Strategy (2016-2020) will play a vital role in positioning Brimbank for further growth and development. It updates Council’s Economic Development Framework (2012–2015) and provides the basis for Council to identify a range of actions over a five year period and realise its economic development vision.

‘As the economic hub of Melbourne’s west, Brimbank will be characterised by dynamic, competitive and innovative businesses; accessibility and connectivity; economic and social participation and wellbeing; vibrant places and high quality development; environmental resilience; and leadership, collaboration and partnerships.’

The Strategy seeks to increase opportunities for business activity and investment, facilitate participation in employment and education, build the competitiveness and resilience of the Brimbank economy, and support the ongoing economic wellbeing of the community.

The Strategy provides for a scope for future work under five (5) key theme areas: 

  • Business Development and Innovation
  • Investment Attraction and Facilitation
  • Social and Economic Participation
  • Place Development
  • Effective Leadership

For further information contact Council’s Economic Development Unit on 9249 4630 or